FLORSHOW: is a key appointment devoted to the world of business that aims at presenting the best nursery-gardening productions to the trade operators of the "green" sector.
Three days devoted to direct contacts, professional relations and sales transactions in an intensely collaborative project of the entrepreneurial world for improved management of market opportunities with a view to the spring season.
FLORSHOW is not an "exhibition", but a platform for sales negotiations reserved especially to business operators of the production and sales sector of the finished green product as well as to all the ancillary industries related to gardening and management of outdoor spaces.
The innovative formula, the accessibility of the new site, the organizational experience and close collaboration on management strategies with the business world are the ingredients for development that make this new appointment a not-to-be-missed one on the Italian market.
FLORSHOW 2012 is the synthesis of a unique proposal which responds to companies' pressing need to appropriately handle the evolution of the division on the European market. At the same time, it combines both the need for rationally managing time and responding to the sales requirements of one's clients, without neglecting the quality of interpersonal relations: direct contact, a geographically strategic area and a simpler, more dynamic management characterize the formula of efficiency and profit of this new specialized appointment.